// CONSULTANT 01 OF 01 · ESTABLISHED 2016 · OCEAN SPRINGS, MS

About

Mississippi digital marketing consultant. Out of Ocean Springs. Run by Ryan Burt.

$27M+ in client revenue and 10 years of Mississippi reps. The audit decides if working together makes sense before either of us spends real time.

$27M+Client revenue recorded 100%Client retention 10Years in Mississippi FreeGroundwork Audit
The story

From offshore rigs to search engine optimization.

I went to Nashville Auto Diesel College for collision repair, painted cars for four years, then spent four more years as a derrickhand on offshore barge drilling rigs running the Louisiana coast. When the rigs laid me off, I bought a table saw off Craigslist and started building furniture. I worked at a gyro spot. Did wheel repair. Estimated at Capitol Body Shop. I did whatever it took.

SEO started by accident. A friend was making YouTube videos with barely 100 views each. I googled "how do I make YouTube videos show to more people" and found a guy my age talking about search engine optimization. It was 2am. I bought his course on the spot.

By 5pm I was ready. I treated that rudimentary online course like a lecture at Dartmouth.

January 2016  ·  Walgreens  ·  Flowood, Mississippi

The next day on my lunch break, I stopped at Walgreens for a notebook and pens. Every word, every exercise, written down by hand. My friend's channel went from 80 subscribers to 20,000. From barely 100 views to tens of thousands.

That was the start. I began building dozens of websites, ranking them on Google, and putting call tracking numbers on them. When the calls came in, I connected them with local contractors. Eventually those contractors started asking where all the leads were coming from. That is how the business model was born.

Ryan and Baylea Burt, Ocean Springs Mississippi
Ryan and Baylea Burt. Ocean Springs, October 2025.

// The same Baylea whose salon ranks #1 in Ocean Springs.

The audit is free. The conversation is honest.
The decision is yours.

The proof

Real revenue. Real Mississippi businesses. Real receipts.

The turning point came when I made a pitch video for a paintless dent repair company in Colorado. They called me the same day. We met that Friday. They let me name my price with a handshake. That was the moment I knew this was not a side hustle anymore. Then my dad had a heart attack. I came back to Mississippi within a week. Friends gave me a job as a painter in a body shop in Madison, MS. I kept building the SEO business on the side until I had enough clients to go full time.

River Oaks Roofing
Annual revenue // 10 months
11x
Start
2023
$250k
annual revenue
10 mo later
Late 2023
$2.9M
$5M within 3 yrs
$5M
Roofing co. Central Mississippi.
$250k to $2.9M in 10 months.
Climbed to $5M within 3 years.
PavePro Asphalt Paving
Year 1 revenue from search
+408%
Before
Y0
$0
in pipeline
Year 1
2025
$1M+
paving revenue
46
Keywords at #1 across multiple Mississippi cities.
Year 1: $0 to $1M+ from Google search alone.
Baylea Joanne
Hair salon // Ocean Springs
#1
Before
Sep 2025
Page 2
avg map rank
After
Apr 2026
#1
avg map rank
65%
New Ocean Springs location hit 65% capacity within 3 months of opening.
It's Vinyl Y'all
Vehicle wraps // Mississippi
+30%
Before
YoY-1
7-fig
word of mouth
YoY
Now
$750K+
+30% leads
2x
Now a 7-figure search business too.
Tint shop sister account: 50% more leads.

Not projections. Not traffic numbers. Revenue tied to real phone calls, real jobs, real customers who found those businesses on Google.

Read the PavePro Case Study
The commitment

Why Mississippi only.

In October 2023, I packed my truck and drove to Ocean Springs in the middle of the night. The Coast had been calling me for years. I found a place, built a life, got married, and put down roots in the city that gave me everything. This is home.

The small business owners here are grinding it out the same way I did for years. They deserve to be found when someone searches for what they do. A roofer in Gulfport should not lose jobs to a competitor with a worse reputation just because that competitor has a better Google presence.

The way Mississippi searches is not the way the rest of the country searches. The diff below is real. National keyword averages will rank a Mississippi business for the wrong target every time.

diff --regional  mississippi-vs-national.kw +3 -3
-"roofing contractor near me"national avg100
+"roofer near me"mississippi142// +42% volume
-"irrigation blowout near me"texas100
+"sprinkler service near me"mississippi--// zero match north
-"auto detailing"national100
+"car wash detail shop"gulf coast118// +18%
Source: PavePro + River Oaks + Baylea Joanne GSC, 12-month rolling. 2025-04 to 2026-04.
How I work

Six principles that govern every client.

  1. 02

    No contracts. Stop paying when results stop.

    Since 2020

    Every client I have taken on in the last 4 years is still with me. Not because they're locked in, but because the work compounds. I keep clients by moving their numbers.

  2. 03

    The system, not just the marketing.

    Since 2022

    Most local businesses don't have a marketing problem. They have a system problem. I'll connect or build whatever the Groundwork Audit calls for: software, automation, AI receptionists, lead routing, review velocity, custom tools.

  3. 04

    AI in the right places, never as a substitute.

    Since 2024

    A 24/7 AI receptionist that qualifies leads while you work. Daily to-dos and accountability reports for your team. Lead-routing intelligence so a single inbound doesn't get lost between five inboxes. Real operational AI without another $30 to $50k a year employee.

  4. 05

    Mississippi only. One client per market.

    Since 2023

    Direct competitors cannot hire me while you are a client. Real constraint, not a marketing claim. Your investment compounds only for you.

  5. 06

    I'll tell you if I'm not the right person.

    Since day one

    If I'm not comfortable in your market, I'll tell you that before we start. The audit is yours either way.

// Audit queue  ·  Mississippi only

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